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9 Rules of Facebook Promotion Every Small Business Should Know

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Sunday, 26 July 2009 00:00
From All Facebook by Nick O'Neill
 
You’re the owner of a local small business and you are trying to figure out the best steps to get on to Facebook to drive new customers. It can be a daunting task and with little extra time in the day, how can you be expected to spend time promoting your business on Facebook? I completely understand the challenges of running a small business and after speaking with lawyers, florists, dentists, and many other small businesses, I’ve compiled the following list of strategies that should help ease the process.
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3 Steps to Jump-Start Your Legal

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Tuesday, 21 July 2009 00:00

Our friends at Lawyerist.com have a great quick post on legal marketing from Karin Conroy of Conroy Consults:  3 steps to jump-start your legal marketing.
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Google Analytics Basics

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Friday, 17 July 2009 00:00

So you have a website (and if you don't you are losing clients because you are losing credibility, but that's another post).  How well is your website doing?  How many people are visiting it, how many stay, for how long, how many leave right away, how are people finding you?  Want to know the answers?  Check out Google Analytics.
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How to Kick Butt on a Panel

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Thursday, 16 July 2009 05:35

One of the great ways to market yourself is to speak at CLEs (and I'm not saying that just because I plan the Webcasting for Minnesota CLE!).  Who doesn't want to be known as an expert?  Guy Kawasaki, Apple's former "Mac Evangelist," has some great tips about being a good panelist in his How to Change the World Blog.  He should know, has been on a lot of big event panels over the years.
Read more... [How to Kick Butt on a Panel]
 

Advertising for the Solo & Small Law Firm

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Tuesday, 14 July 2009 07:52

One of the dilemmas for any solo or small firm is advertising.  There are lots of options from the traditional Yellow Pages to going digital with Google Adsense.

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