How do you Succeed on Twitter?

More and more lawyers are getting on Twitter.  But it is singing in a vast empty hall if you you don't have any followers.  How do you succeed on Twitter?  Here are a few ideas:

I ran across these tips from a successful Twitterer, @AxiomPR a Minneapolis PR Firm: 

• Offering 5-10 good tweets a day. By good, I mean juicy stuff. The stuff that is a hot topic on Twitter, such as #SusanBoyle, #twoonday, and like one Twitterer mentioned—the iPhone. That is followers-guaranteed.

• RT-ing tweets that have substance, and by that I mean the tweets that many have already RT-ed and you just have to get in on the action. Sometimes you’ll get a “thanks for the RT!” and when you’ve received that from a person who has 10,000 followers—you’re definitely in.

• An entire eight-hour day devoted to tweeting. That’s right. We stop all of our work and devote our time to reaching the almighty 100,000 followers of influence, where DMs count up in mass numbers and there are so many @ replies, we start seeing the Ctrl 2 symbol appear on our foreheads…

For @AxiomPR's full post from the DailyAxioms blog:  What is Your Level of Twitter Involvement.

Let me add my two-cents. 

Twitter is a community.  It is the water-cooler on a grand scale.  Like any community, you have to participate.  Find your community on Twitter.  If you are a lawyer or legal professional, check and and join LexTweet, a website for legal professionals who blog.  You will find something close to 3000 self-identified lawyers and legal professionals there.  Start following those, and you might want to first focus on those with higher rankings since they are generally (though not always) Tweeting interesting things.  Don't Tweet about your breakfast and don't just pimp yourself or your practice.  Get a feel for the community and the discussion and contribute interesting Tweets that add to the discussion.

Be part of the community and you'll find you meet interesting people and make connections across the country, even the world, that will lead to positive things.

- Peter H. Berge

Comments (0)

Subscribe to this comment's feed